Before, we jump into the best packaging companies. Let find out why packaging is important. Skimping on packaging might seem like it can save you money when you’re starting out. But in the long run, this could hurt your brand, decrease your product quality and impact your bottom line. That is why the packaging industry is all about the packaging of your products.
Three Major Reasons Why Packaging Is Important
1. Packaging helps to make your brand
The way your product is presented in the packaging has a huge impact on the first impression customers have of your brand. In one recent study, 94% of first impressions had to do with design. One study found that one-third of difficult decisions are made solely based on packaging.
As consumers become more and more adept at avoiding advertising, their eyes no longer see an ordinary object. As a brand, packaging has to communicate the value of your product and show that it’s worth spending time and money on.
It’s an important tool that tells potential customers about who you are and what you do.
Designing your packaging can be another way to build your brand recognition. When you offer your customers a memorable experience with your product, they’ll think of you when they need the same type of experience in the future.
2. Premium packaging offers a better customer experience.
Packaging will not provide adequate protection if it’s not designed as part of a complete system that also minimizes raw materials, maximizes recyclability and eliminates waste.
Partnering with an experienced, knowledgeable packaging manufacturer can provide many benefits, such as creating less breakable packaging while providing a more positive customer experience and improving your bottom line.
3. Quality packaging increases sales
Online shoppers get to see your product against the photos on a website before they buy it, so you’re competing for their attention with every other exquisitely designed item. Without an attractive package, your product could be seen as less valuable.
Small businesses that rely on e-commerce need to invest in packaging. For a modest investment, custom packaging can help give your business instant prestige and a professional look that’s consistent with what customers might find elsewhere.
4 Best Best Companies For Premium Custom Boxes
There are many packaging firms are there for custom boxes but the top 4 are as follows:
Packwire is dedicated to helping brands stand out through thoughtful, attractive packaging. They work with businesses of all shapes and sizes, from small startups to large corporations. They have abundant experience in creating package designs without technical design skills.
Create your own perfect package with Packwire’s online design studio. With the 3D viewer, you’ll get to experience a real-life image for every size of box. They produce custom mailer boxes, rigid gift boxes, folding cartons and more so that you can send your product out in style.
Arka offers custom printing options, personalized for your company’s needs. Their website says that they offer low minimums, competitive prices, premium materials, and quality customer service.
Arka produces a variety of shipping boxes and accessories, like mailing bags, cartons and poly mailers, along with 1st-class mailer boxes. Additionally, we offer free samples for first-time customers and Arka’s minimum order count is 10 units.
3. The Custom Boxes
For a specialized approach to custom packaging, The Custom Boxes offers every option. Whether your products are cosmetics, blister cards, wine boxes, cereal boxes or eco-friendly, we have you covered. They also offer gold and silver metallized boxes for any occasion.
When it’s time to place your order, all you need to do is fill out a short form with your preferred box type, material, quantity, and colors. We’ll then contact you with an order estimate and ask for any custom artwork.
4. The Premier Packaging
The Premier Packaging has an extensive selection of packaging and boxes for your product to help you grow your business. In addition to custom packaging boxes, they offer many different options for presentations like drink carriers and other product boxes.
The online design studio is easy to use if you want to import your own graphics and create your packaging from scratch. If you want to work with an experienced graphic designer, they also offer those services.
Packaging Trends 2023
Now that 2022 is almost ending. So, the packaging trends in 2023 are going to be different as of 2020 some are as follows:
● The Beauty of Abstraction in Art
● Product-Related Examples
Hope you find this blog helpful